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StyleWatch Magazine
Revenue-Generating Partnership: Aveeno & shopkick
Developed and wrote creative content: print, digital, mobile and look book
174% Engagement • 685,000 Engagements • 55% Made Purchases
$80,000 incremental revenue driven by StyleWatch Look Book
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StyleWatch Print Page |
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Mobile Look Book |
PEOPLE Magazine
Best Performing Tablet Ad: Dasani
Developed and wrote creative content, print, digital, tablet and mobile
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PEOPLE: Dasani iPad |
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PEOPLE: Dasani Print |
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Time Inc. Style & Entertainment Group
Top Revenue-Generating, Integrated Ad Campaign: Caress
Increased incremental revenue and maximum brand exposure across PEOPLE, People StyleWatch, InStyle, ESSENCE and People en Español
Developed and wrote all creative content, print, digital, tablet and video
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In-Book Series: three units appeared across PEOPLE, People StyleWatch, InStyle, ESSENCE and People en Español |
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Custom-Created Videos Featured Digitally |
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Custom Ad-Units Linking to Video Feature |
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Digital Sweepstakes |
Time Inc. Style & Entertainment Group
Neutrogena "Stay Safer in the Sun" Program
Responsible for all creative content, print, digital, tablet and event collateral for brands: PEOPLE, People StyleWatch, InStyle, ESSENCE and People en Español
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INSTYLE & PEOPLE: Example of in-book units featuring Cancer survivors |
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TABLET/ONLINE: Digital Examples of Content and Banner Ads |
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ONLINE: Digital Example of Gallery and Banner Ads |
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EVENT: Bus from Tour and Custom Card given out in 7 Markets Across the Country |
People StyleWatch
Playtex Print & Digital
Responsible for all creative content: print, digital, tablet and mobile
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STYLEWATCH: Playtex |
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STYLEWATCH: Playtex Print |
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STYLEWATCH: Playtex Digital |